The earliest written records of massage therapies date back to 3,000 B.C. Today, more than 350,000 massage therapists provide more than 160 billion massages annually in the United States. The demand for massage franchise services is growing faster than ever. The spa franchise industry is mainstream, stable and growing rapidly. According to the American Massage Therapy Association (AMTA), the massage therapy industry is an 11 billion dollar industry and only continues to grow. According to the AMTA consumer survey, an average of 32.6 million adult Americans received at least one massage in the last year.
The reasons consumers are turning to massage therapy franchises are also expanding. According to the AMTA Consumer Survey, more people are recognizing the importance of massage therapy in lives for overall health.